Mod Squad: Where are they Now? Casey Keasler, Pioneertown Motel

First established in 1946 in the Yucca Valley, the Pioneertown Motel was the backdrop to more than 200 Western films with period­-appropriate storefronts. In 2014, Matt and Mike French, brothers from Portland, Oregon purchased the Motel and embarked upon a remodel. They called upon Mod Squad 2016 alum and Portland­-based interior designer and stylist Casey Keasler to update the motel, creating a mecca of desert style for creative ­types who are flocking to the area to relax, unplug and recharge.

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With years of experience designing retail experiences and residences alike, Keasler lent her styling skills to the 20-­room property. Drawing inspiration from old photographs of the property, newspaper clippings and antique guidebooks, Keasler retained the Motel’s original rustic appeal, while creating a modern vibe.

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The Pioneertown Motel has become a desert darling of Instagram due to a picture­-perfect use of serape textiles, native plant life, industrial lighting and original signage. The visuals created on­site succeeded at reinforcing the Motel’s modern brand, not surprising, considering Casey’s experience styling photo shoots for iconic visual brands like Madewell, Atelier Ace and Coca­-Cola.

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Perfect for a quick out of town getaway or for larger group events, the Motel succeeds at offering the perfect backdrop to nature, stargazing and exploring.

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Read more about the Pioneertown Motel here and about Casey’s inspiration here.

Photo credit: Pioneertown Motel

 

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